01
Your CRM
Track every lead and client relationship without the complexity of enterprise software. See exactly where everything stands, always.
An exciting offer from Ethos Ink Media
Your entire business,
in one place.
Built just for you.
Ethos Ink HQ is a custom operating system built around how you actually work, connecting the tools you already use, leaving behind the ones you don't, and growing alongside you as your business evolves.
→
Book a discovery call
For coaches, consultants & fractionals
ready to run their business from one place.
ready to run their business from one place.
Good afternoon, Sarah
Saturday, June 27
7
ACTIVE DEALS
3
IN REVIEW
4
WON THIS MONTH
5
MY OPEN TASKS
NEEDS YOUR ATTENTION
2 ITEMS
Follow up — Dana Whitfield
Proposal sent 6 days ago · no reply
New lead from LinkedIn — Marco Reyes
Landed in pipeline · ready to qualify
Today & overdue 2
→ Send Q3 plan to Acme
→ Confirm Thursday session
→ Confirm Thursday session
This week 3
→ Renew Stripe invoice
→ Prep onboarding for Lena
→ Prep onboarding for Lena
↑ A real HQ — every one is built differently. This is ours.
01 / Problem
Most systems overcomplicate things
because they're trying to
please everyone.
The result? You end up paying for a tool you only use 20% of. You adapt your workflow to fit the software instead of the other way around. And somewhere between your CRM, your calendar, your invoicing tool, and your inbox, the clarity got completely lost.
02 / Solution
We take what you use. We leave behind what you don't.
Ethos Ink HQ is a custom business operating system we build specifically for you. Not a template. Not a tool someone else decided you needed. A real system, designed around your workflow, your tools, and the way you actually operate.
We connect everything into one clean app — your HQ. The one place your whole business runs from. And because it's built for you, it grows with you... new features, new integrations, new capabilities, added as your business evolves, with a team in your corner the whole way.
This isn't a software subscription. It's a long-term partnership.
✓ No ripping out what already works
✓ No adapting your workflow to fit a template
✓ No surprise tools you didn't ask for
✓ No ceiling on what it can become
03 / Your HQ
Built around you. Not around everyone else.
Every HQ is different, because every business is different. Here's what we typically bring together:
02
Your Task Manager
One prioritized view of your day — pulled from across your whole operation. Know what to do next without having to think about it.
03
Your Outreach Hub
We simplify LinkedIn outreach so leads come to you. Conversations land directly in your HQ — you handle the relationship, we handle everything behind the scenes.
04
Your Referral Partner Hub
Track referrals, manage partner relationships, and see exactly what's moving — all inside your HQ.
05
Your Integrations
We connect the tools that matter to your business. Nothing gets added just to fill a list, and nothing gets left out if you need it.
Gmail
Google Calendar
Fathom
Stripe
Calendly
+ whatever else you run on
04 / How it Works
We don't just hand you a system and disappear.
Most tools are built to onboard you and get out of the way. We're built for the opposite — to stay on, manage things in the background, and be the strategic partner you reach out to when you're thinking about what comes next.
PHASE 1
Build Your HQ
Get everything in one place first.
Before anything else, your business needs a foundation. We build your custom operating system, connect your tools, and make sure your day-to-day runs cleanly from one place. No more tab-switching. No more dropped balls. Just clarity, simplicity and ease.
This is where most clients start, and for good reason. A strong foundation makes everything that comes next more effective.
PHASE 2
Activate Your Pipeline
Grow from a place of clarity.
Once your HQ is running, we layer in LinkedIn outreach. Leads land directly in your system. Follow-ups get handled. Your pipeline stays full without adding anything to your plate.
Phase 2 is added to your monthly partnership when you're ready — we'll scope it together.
ONGOING
Your Partner in the Background
Your business evolves. Your HQ evolves with it.
New features, new integrations, new modules — built as you need them. A team managing things quietly behind the scenes. Strategic thinking available whenever you want it.
This is the long-term partnership most solopreneurs never had access to before.
How it works
Simple process. No surprises.
01
Discovery Call
We learn how you work, what tools you're using, and what's driving you crazy. No prep needed — just show up and talk us through it.
02
We Scope Your HQ
We map out exactly what we'll build, what it will cost, and what the timeline looks like. Nothing starts until you're completely clear.
03
We Build It
Claire and Shayna get to work. We move efficiently — most clients are live and running sooner than they expect.
04
We Stay On
Your monthly partnership begins. We manage things in the background, handle updates and new features, and check in regularly.
Who It's For
For people who are exceptional at their work and done pretending to enjoy the admin.
✓Independent coaches and consultants
✓Fractional executives
✓Service-based solopreneurs
✓Anyone tired of paying for tools they half-use
✓Anyone who's thought "there has to be a better way to run this thing"
If you have a great offer and your operations can't keep up — this was built for you.
05 / Pricing
Bespoke system.
Simple pricing.
Every HQ is scoped to your business — so your exact investment is confirmed during your discovery call, not before. What we can tell you upfront:
ONE-TIME BUILD FEE
Starting at $2,000
Payment plans available.
MONTHLY PARTNERSHIP
Starting at $250/mo
Covers hosting, tools, and everything running in the background. Your exact monthly is confirmed during scoping, no surprises.
As your business grows, your HQ grows with it. New features, new integrations, and new capabilities are scoped and added as part of your ongoing partnership. Finally, there's no having to start over and no need to add or switch tools.
FAQ
Common questions.
Don't see yours? Ask on the discovery call.
→How is this different from just using HubSpot or Notion?
Those tools are built for everyone — which means they're optimized for no one. HQ is built around how you specifically work. We take what you already use, leave behind what you don't, and sometimes replace tools you've been stuck in subscriptions with. The result feels completely different from anything off the shelf.
→How long does the build take?
Every build is different. We scope it clearly on your discovery call so you know exactly what to expect before anything begins. Most clients are live and running sooner than they expect.
→Do I need to replace my existing tools?
No. We build around what you already have. We'll give you an honest assessment of your stack — and if something isn't serving you, we'll tell you. But nothing gets ripped out without a conversation.
→What does the monthly partnership actually cover?
Everything it takes to keep your HQ running — hosting, tools, background maintenance, and our team available for updates and support. Your exact monthly is confirmed during scoping. No surprise charges after that.
→What happens as my business grows?
That's the exciting part. Because HQ is custom, it's never finished — it just keeps getting better. New modules, new integrations, new features are all added as part of your ongoing partnership. You're never starting over.
→How does the LinkedIn outreach work?
We handle everything behind the scenes — setup, management, and monthly refreshes. Leads land directly in your HQ CRM. You manage the relationships from inside your app without dealing with any of the technical side.
→What if I just want Phase 1 for now?
Perfect — that's exactly where most clients start. Phase 2 is always there when you're ready. There's no pressure to do both at once.
→How much does it cost?
Setup starts at $2,000 with payment plans available. Monthly partnership starts at $250/mo — your exact investment is scoped and confirmed before anything begins.
Meet the team
Built by people who've run businesses like yours.
Shayna Miller
CO-FOUNDER · STRATEGY
Claire Morrison
CO-FOUNDER · BUILD
We built HQ because we needed it ourselves. After years building growth systems for startups at Ethos Ink Media, we kept seeing the same problem at a smaller scale... brilliant people doing great work while drowning in tools that don't talk to each other.
So we built the system we wished existed. We use it to run our own business. Now we build it for yours — and we stay on to make sure it keeps working as you grow.
Book a call
Ready to run your business from
one place?
The discovery call is a real conversation — no pitch, no pressure. Just an honest look at where you are, what's possible, and whether we're the right fit to build it together.
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Q3 2026 · LIMITED BUILD SLOTS AVAILABLE